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[junkie-alert style=”red”] Myomo, Inc. (NYSE American: MYO) (“Myomo” or the “Company”), a commercial stage medical device company, today announced the launch of MyoPro For Veterans, a strategic awareness program that broadens accessibility of MyoPro powered upper limb orthotics (arm brace) to the many veterans of the U.S. Armed Forces that could potentially benefit from the technology, restoring function to weakened or paralyzed upper limbs. [/junkie-alert]
Paul R. Gudonis, Chairman and CEO of Myomo notes, “The U.S. Veterans Administration includes 168 VA Medical Centers (VAMC) and 1,053 outpatient sites. The goal of our MyoPro for Veterans program is to make physical and rehabilitation physicians and occupational therapists at these facilities, as well as the veterans they serve each year, aware of what MyoPro might do for them. Gudonis added, “Many individuals have regained the ability to use their paralyzed arms and hands again with MyoPro, and we are collaborating with VA Medical Centers to provide this technology to many more veterans in their care.”
“Our marketing program includes social, web-based, and direct VA outreach activities that leverage existing communications channels and relationships the company has built over the past months,” added Cliff Conneighton, Chief Marketing Officer of Myomo. “Early feedback on our campaign has been promising. Our recent national webinar was joined by over 420 occupational therapists.”
The company lists ther initiatives and activities being implemented:
- An awareness campaign to veteran-focused publications;
- Facebook and other social media content for veterans;
- Peer-to-peer educational materials from Myomo’s Chief Medical Officer to rehabilitation physicians at VA Medical Centers;
- The Myoelectric Rehab Consult Service, offering clinical consultation to help physicians at VA Medical Centers new to MyoPro with their first patients;
- A campaign to educate Veterans Service Officers on how to identify potential MyoPro patients;
- New informational veterans’ videos and case studies; and
- Participation in clinical research on outcomes for veterans who have been supplied with a MyoPro orthosis.
A recent case report published in Military Medicine concluded that the Marine they monitored “demonstrated an improved ability to incorporate his affected extremity into a wide variety of bilateral, gross motor activities of daily living such as carrying a laundry basket, lifting heavy objects (e.g. a chair), using a tape measure, meal preparation, and opening doors. Custom myoelectric orthoses offer an exciting opportunity for individuals diagnosed with a variety of neurological conditions to make advancements toward their recovery and independence, and warrant further research into their training effects as well as their use as assistive devices.”
“I can definitely say the MyoPro has given me my independence back,” remarked Jay Jay, a USMC Vietnam Purple Heart Veteran who suffered a stroke and was fitted with MyoPro by the Cleveland VA
A second veteran, known as Dave, with the Maryland Army National Guard who received his MyoPro through the Baltimore VAMC, said, “Before MyoPro, my arm was just there. Now I can get it to do the things I want it to do. I’m able to load and unload the dishwasher, and move clothes around. It’s given me a lot of confidence.” And now with two functioning hands, Dave has been able to return to his hobby of woodworking. “If anybody says you can’t get something back that you lost years ago, that’s not a true statement. You can get it back, but you have to work at it,” he said.
“A MyoPro device can help many veterans regain functional movement of a paralyzed arm,” said Coleman Nee, a member of Myomo’s advisory board, a former U.S. Marine and a former Massachusetts Secretary of Veterans’ Services. “We are committed to helping veterans get this device in support of a move to independence.”
Myomo provides the MyoPro devices and offers training directly to the Veterans Administration, through orthotics and prosthetics (O&P) practices designated MyoPro Centers of Excellence, and through its distribution partner Ottobock, the global market leader in technical orthopedics and prosthetics.