Corporate Reputation of the Medical Device Industry in 2017: The Patient Perspective

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[junkie-alert style=”grey”] During the months of June-August 2017, PatientView conducted its sixth annual survey of patient groups worldwide to gauge their views on the state of the medical device industry in 2016-2017. The survey also determined which of 39 medical device companies performed best for various indicators of corporate reputation [/junkie-alert]

This study of the corporate reputation of the medical-device industry has been running for six years in a row (the first year’s study looked at the industry in 2011, and was published in 2012). The study’s historic, year-on-year results allow all stakeholders interested in the medical-device industry to gain both a current, and now a long-term, overview of developments in the subject area. Particularly importantly, the annual study illustrates what patient groups see as valuable to patients today, and over the whole six-year time period. The study’s results are not just highly appreciated by patient groups the industry has stated on numerous occasions that it regards the study as valuable. The Corporate Reputation of the Medical-Device Industry’ permits companies to better understand the views of patient groups, and to learn what patient representatives regard as genuinely patient-centric policies.

The advent of wearables and the increasing uptake of health apps are both trends that make patients ever more aware of medical devices (and the companies which manufacture them). This survey of 513 patient groups worldwide, conducted June-August 2017, provides feedback (from the perspective of these patient groups) on the corporate reputation of the medical-device industry, as well as on the performance of 39 different medical-device companies at seven key indicators of corporate reputation (from a patient perspective).

Companies Mentioned

  • 3M Healthcare
  • Abbott Laboratories
  • Advanced Bionics
  • Alcon
  • B. Braun Melsungen AG
  • Bausch + Lomb
  • Baxter International
  • Becton
  • Boston Scientific
  • Clinimed
  • Cochlear Americas
  • Coloplast A/S
  • ConvaTec
  • Dickinson and Company
  • Fresenius Medical Care
  • GE Healthcare
  • Grifols
  • Hartmann Group
  • Hitachi
  • Hollister
  • Invacare
  • Ipsen
  • Johnson & Johnson
  • MED-EL
  • Olympus Medical Business
  • Oticon
  • Philips Healthcare
  • Phonak
  • Roche Diagnostics
  • Sanofi
  • Siemens Healthineers
  • Smith & Nephew
  • St. Jude Medical
  • Stryker
  • Toshiba Medical Systems Corporation

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