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Nursing is Officially America’s Dream Job | So why the Staffing Shortages?

A new analysis reveals the most sought-after dream jobs in America today, and healthcare comes out on top.

Nursing shortage

In a study to find out America’s most desirable jobs, analysts at Business Name Generator found that nursing is the most in-demand career in the country. They analyzed over 22,000 search terms related to job seeking to identify the most-searched-for professions. Six of the top 20 most popular jobs are in the healthcare industry.

Rank

Job

Monthly searches

Industry

1

Nurse

88,560

Healthcare

2

Therapist

88,190

Healthcare

3

Real estate agent

74,870

Real Estate

4

Teacher

70,620

Education

5

Police

61,260

First Responder

6

Pilot

55,930

Travel

7

Model

49,760

Fashion

8

Actor

47,130

Film/TV

9

Finance broker

46,400

Finance

10

Flight attendant

38,740

Travel

11

Author

38,640

Arts

12

Sports coach

35,380

fitness

13

Vet

33,290

Petcare

14

Counselor

30,930

Healthcare

15

Travel agent

30,860

Travel

16

Engineer

30,140

Science

17

Doctor

29,310

Healthcare

18

Dental hygienist

29,230

Healthcare

19

Psychologist

25,950

Healthcare

20

Firefighter

25,780

First Responder

Every month, over 88,000 people search for information on how to start their career in nursing, searching phrases like ‘how to become a nurse’ – nearly twice as many as those searching for finance roles. The number of monthly searches also increased by 34% between March and April 2020, after the first COVID-related restrictions came into effect and people became more interested in contributing to helping those affected by the pandemic.

The second most popular career search is ‘therapist, suggesting a widespread American aspiration to help people through their profession.

However, whilst the interest in pursuing nursing is clear, in reality, the healthcare sector is facing a shortage of workers. There are currently over 1.7 million jobsavailable within health and social care in the USA. This shortage has led to healthcare worker strikes, focusing on understaffing as their priority.

The study also found that nursing roles are some of the most readily available jobs in many major cities. In New York City alone, there were over 11,000 nursing jobs available on Indeed.com at the time of analysis (October 2023). Whilst interest in this career is growing, nursing turnover poses a continued problem and roles remain empty. Improving staffing and work conditions will have to be the focus of healthcare organizations to see prospective nurses transform into long-term healthcare professionals.

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