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A Publication for the Practicing Medical Specialist, Industry Executive & Investor

INDUSTRY EXPERT ARTICLES

Medical Device News Magazine features byline articles from medical device and biotechnology industry experts (KOLs). Our experts share their views including what the future holds for the medical device industry, how devices can improve patient outcomes, functionality and more.

Medical Education

The Next Frontier in Medical Education: Apple Vision Pro’s Influence on Spatial Computing in Healthcare | By Vicky Smalley, Chief Technology Officer at FundamentalVR

When it was first announced, Apple Vision Pro was widely heralded as the savior of the VR/XR dream. Would Apple do to the spatial computing market what it did to the mobile phone market in the late noughties? What is the reality now that the device is launched – what does it mean for the business world’s adoption and effective utilization of spatial computing, and more specifically for our customers who are focused on surgical education and medical device sales and adoption? Read on.

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Chuck Serrin

How A Streamlined Quality Management System Can Transform the Prescription Ordering Journey for Patients | By Chuck Serrin, VP of MedTech and Life Sciences Industry Marketing at Propel

Chuck Serrin advises since the pandemic, there has been a rise in ordering everything to the home – from vitamins to prescription drugs – and the days of venturing to a brick-and-mortar store are declining. The pharmaceutical industry is no different. It too is evolving, and pharmacy-focused businesses must make sure their systems are updated to keep up with the changing times.

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Bringing Innovation to Life in the Medical Technology Industry | By Shawn Luke, Technical Marketing Engineer, DigiKey

Bringing Innovation to Life in the Medical Technology Industry | By Shawn Luke, Technical Marketing Engineer, DigiKey

Shawn Luke is a technical marketing engineer at DigiKey. DigiKey is recognized as the global leader and continuous innovator in the cutting-edge commerce distribution of electronic components and automation products worldwide, providing more than 15.3 million components from over 2,900 quality name-brand manufacturers. Read what he has to say.

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Caroline Petersen, Founder & Chief Design Officer – Gallery Design Studio

The Power of Visual Storytelling: Converting Prospects into Customers | By Caroline Petersen, Founder & Chief Design Officer – Gallery Design Studio

Caroline Petersen writes, “Forging an emotional connection and bonding with potential customers is critical to converting prospects into lifelong clients, but doing so can be challenging in complex fields like medical devices, where products involve intricate scientific engineering and precise functionality. This is where the power of visual storytelling comes in.” Learn more.

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